The Streaming Payout Shake‑Up, Explained: Asmongold’s Kick Earnings vs. Twitch (Nov 2025) — And What Creators Should Do This Week

What changed in the last 48 hours (and why it matters)

• Asmongold’s October earnings reveal went public this week: ~$165.2K on Kick in October vs. ~$19.8K on Twitch between Oct 5–Nov 3. He also said multistreaming cuts his Kick take roughly in half, implying exclusivity boosts hourly incentives substantially. ^[1]
• YouTube (Nov 3) recapped new creator safety and monetization context: rolling out likeness detection to help creators find and remove unauthorized AI-altered videos; and piloting a “second chance” program for some previously terminated creators—two moves that affect brand safety and monetization longevity. ^[2]

The money math: Kick vs. Twitch vs. YouTube (November 2025 reality)

Revenue mechanics you can bank on

• Kick subscriptions: 95/5 split (creators keep ~95%). For a typical $4.99 sub, that’s about $4.75 to you. Kick’s Partner Program/“KCIP” incentives layer hourly pay for qualified partners. ^[3]
• Twitch subscriptions: standard 50/50 split; expanded “Plus Program” now offers 60/40 at 100 Plus Points and 70/30 at 300 Plus Points (cap removed). US Tier 1 web price is $5.99 since 2024. ^[4]
• Twitch ads: creators can earn 55% on ads when using the Ads Manager (e.g., 3 minutes/hour), per Twitch’s updated model. ^[5]
• YouTube: 70/30 on memberships and fan funding; Shorts ad revenue sharing pays creators 45% of the Shorts “creator pool.” ^[6]

The fine print that moves your net

• Kick multistream trade‑off: Kick’s new multistream feature can reduce Kick revenue “by up to 50%” versus streaming exclusively on Kick—exactly what Asmongold hinted at. ^[7]
• Kick hourly restrictions: As of Mar 31, 2025, streams in the Slots & Casino category are excluded from hourly pay eligibility. ^[8]

Case study: What Asmongold’s week means for midsize creators

His October math—~$165.2K on Kick vs. ~$19.8K on Twitch—reflects a perfect storm: Kick’s high sub split + partner incentives, multistream penalties, and Twitch’s lower baseline sub split unless you’ve unlocked 60/40 or 70/30. The lesson isn’t “leave Twitch,” it’s “price your time against each platform’s current incentives.” ^[14]

“If I went exclusive on Kick, this number would be twice as high,” Asmongold said, noting multistream reductions. The platform design, not just audience size, sets your ceiling. ^[15]

Policy shifts you should factor into your Q4 plan

• Kick Partner requirements: verification + minimums (avg live CCV, hours, subs, unique chatters) before hourly incentives. Check your dashboard and apply via the Partner route. ^[16]
• Twitch Plus Program: more streamers can now unlock 60/40 and 70/30; 70/30 cap removed—big for high‑sub channels. ^[17]
• YouTube likeness detection: monitor & request removal of unauthorized AI-altered copies—protects your brand and deal flow. ^[18]
• X payouts (context): creator pay is tied to Premium user engagement, not ads in replies; useful for text/video threads but volatile. ^[19]

Who should prioritize which platform right now?

Practical playbook for the next 30 days

1) Set earnings targets per platform

• Kick target: “$X via subs + $Y hourly.” Use your current CCV and hours to estimate hourly ranges; then add subs/gifts. (Kick Partner doc shows live CCV, hours, subs, unique chatters and VODs as gating metrics.) ^[23]
• Twitch target: “$X subs + $Y ads.” If you refuse ads, you must replace that 55% share with subs/memberships or sponsors. ^[24]
• YouTube target: “$X memberships + $Y Shorts pool + $Z long‑form ads.” Shorts pay is 45% of pool—volume and consistency matter. ^[25]

2) Optimize your split math

• Move gift‑heavy pushes to the platform with the highest sub split during launches (Kick 95/5; Twitch if you’ve unlocked 70/30). ^[26]
• On Twitch, schedule predictable 3‑minute ad blocks per hour to unlock the 55% ad share without nuking retention (bunch them at natural breaks). ^[27]

3) Decide where (and when) to multistream

• If you’re close to Kick Partner thresholds, consider a 30‑day “exclusive” sprint to test the true hourly rate vs. the documented multistream reduction (up to ~50%). ^[28]
• If you’re sponsor‑led, favor the reach of multistreaming now and negotiate make‑goods using cross‑platform view totals.

4) Protect your brand and RPM

• Enable YouTube likeness detection and periodically search for unauthorized AI‑altered copies siphoning sponsors and shorts placements. ^[29]

Market context: Why the money is moving

• Creator platforms are projected to out‑earn traditional media for ad revenue in 2025, per WPP’s forecast—platforms are aggressively tuning payouts to attract you. ^[31]
• X de‑linked creator pay from ad inventory to Premium‑user engagement, reinforcing the “pay creators to post” playbook even outside live video. ^[32]

Real‑world examples to model now

• Asmongold’s October mix shows the power of platform incentives over pure audience size; he earned ~8x more on Kick in prior months with fewer subs and hours. Use this to renegotiate Q4 sponsor bundles (price by cross‑platform reach, not one platform’s subs). ^[33]
• Twitch Plus unlocks can materially cut your sub requirement (3,334 → 2,387 subs for $10K). If you’re within 10–20% of 300 Plus Points, prioritize Tier‑2/3 gifting drives for three consecutive months to qualify. ^[34]

Tools to execute (fast)

Summary: Your next best moves

• Run a 30‑day revenue A/B: Kick‑exclusive vs. multistream; track total dollars, not just subs.
• On Twitch, chase Plus Program thresholds to narrow the split gap; use Ads Manager strategically for the 55% ad share. ^[38]
• On YouTube, protect your IP with likeness detection and keep publishing Shorts + long‑form to diversify. ^[39]